A good number of entrepreneurs are now available online with Magento stores to increase their E-commerce sales. Just like simple websites or blogs, they need to optimize their Magento sites with different practices of digital marketing to gain a respectable placement in the SERPs of different search engines, attract visitors and generate business opportunities.
If you run a comprehensive E-commerce website, it’s very difficult for you to utilize all components of the digital marketing strategists manually. On many occasions, you feel the need of Magento SEO extensions that could help you to speed up your workflow and perform day-to-day activities easily. So, are looking for some good-quality Magento SEO extensions for your Magento site? If yes, then you should wade through this list. It includes a few relevant Magento extensions for digital marketing and SEO:
An XML sitemap helps search engines to crawl and index websites easily. A website with an XML sitemap is likely to get handsome traffic easily. However, if you create a sitemap manually, it will take a lot of time. It is because you have to write lots of code and consider different algorithms.
Just use Easy XML Sitemap Generator extension to create your website’s XML sitemap within a few seconds. It has user-friendly interface and is totally compatible with Magento Community Editions. It also allows you to set time intervals for the submission of XML Sitemaps to search engines. Using this extension can help you to get rid of website indexing issues easily and boost its ranking on all major search engines.
The loading speed of your E-commerce site is an important factor when you make attempts (through various SEO activities) to find a decent placement in the Google’s SERP. It’s a well-known fact that Google doesn’t tolerate slow loading websites and punishes them with a lower ranking in its results.
But, how to improve your site’s loading speed? It’s simple, use Google page speed optimizer extension on your site. It automatically minifies JS/CSS files and product images & makes your site fast. It helps you to improve your site’s ranking on all search engines and encourage a large number of shoppers to use your E-commerce site for online shopping.
E-commerce website operators use images in bulk to attract a large number of buyers and push their sales. However, using too many unoptimized images on your E-commerce site can have negative consequences in the form of slow page loading speed, more pressure on the site’s server, etc.
You can use Image Optimizer extension to reduce the image sizes easily without compromising their quality. Lower image sizes help you to make your site faster and get more visitors easily, resulting in more business opportunities for you.
ReloadSEO is just like a boon for webmasters who struggle with the shortage of quality content. With this tool, you can easily write unique and valuable content to optimize your E-commerce website. When you create content, the ReloadSEO system gives you immediate feedback about your content on the basis of all known SEO rules (in terms of content creation). It helps you to improve your content quality up to a great extent and thrive in the E-commerce world in an easy way.
5. Social Login
A solid presence on different social media websites allows E-commerce website owners to increase traffic to their sites and create more business opportunities. With the Social Login extension, you can easily add social sharing buttons to your E-commerce website and perform the social media optimization easily.
It also helps buyers to share your website’s pages with their friends and give you its SEO benefits totally free of cost. The extension has clean and easy-to-use admin UI. Apart from this, you can customize social login and sharing buttons to meet your site’s theme easily.
Almost all E-commerce website owners launch Email marketing campaigns to contact their audience through newsletters, increase the site traffic and boost E-commerce sales. When your E-commerce business spreads, it’s very difficult to manage your different Email marketing campaigns and supervise their outcome.
With the Delivra Email marketing extension, you can easily automate all your E-marketing activities, send automated and personalized newsletters and have a close eye on ROI. It helps you to eradicate the shopping cart abandonment problem as well.
Entrepreneurs use videos on their sites to help shoppers to gain more knowledge about the products and make the informed shopping decisions. However, creating appealing and professional videos can be a quite challenging task for you if you don’t know the necessary techniques.
But, with the help of this extension, you can easily create product videos. The best thing about this extension is that if the product information is changed, the extension automatically updates and synchronizes your video. It gives you great SEO benefits and helps you to maintain your site’s decent ranking on search engines.
Digital Marketing extensions for Magento help you to execute various digital marketing activities easily and quickly. You may choose your favorite extensions from the above list and get success in E-commerce digital marketing.
Linda Wester is a prolific Magento expert with 5 years of experience in E-commerce website development and conversion services like PSD to Magento and HTML to Magento. She also has a vast knowledge of digital marketing.